Companies recognize that understanding their customers is key to making better business decisions. That’s why it’s important for the entire organization, not just for the insights team, to get to know the customer and listen to what they have to say.

We design live and interactive experiences between management/staff and customers, in ways that have real impact. These experiences help create a human-centric business culture and generate the type of insights on which companies feel compelled to act.

These interactions achieve a number of things:

• Challenge myths
• Generate common understanding
• Develop empathy-building skills
• Build a culture of curiosity
• Spark new thinking for better decision-making